ROI Major

Marketing at University of Hartford

CT · Bachelor's Degree · CIP 52.14

Data: 2026 release

Executive Summary

Graduates with a Marketing degree from University of Hartford earn a median salary of $75,120 within five years of graduation. Adjusted for the cost of living in CT, this represents a national purchasing power equivalent of $65,152. The degree typically pays for itself in 6 years.

Quick Insights

Solid Investment

How this degree looks at a glance

A fast read on salary range, break-even speed, living-cost impact, and where bachelor's graduates from this school usually land.

Salary Ranges

Starting Range

$59,105

Typical Career

$75,120

Top Performers

$95,329

Estimated break-even: 6 years.

Debt-to-Income Check

$501

Estimated comfortable monthly loan payment

Typical monthly pay is approximately $6,260. Most students can comfortably afford about a $501 monthly loan payment with this degree.

Comparison Bench

This degree earns 1.9x more than the average US high school graduate and 1.0x more than the average college graduate.

Purchasing Power Context

A dollar in Connecticut buys what costs $1.15 nationally.

Industry Breadcrumbs

Top industries for bachelor's graduates from this school: Health Care & Social Assistance, Educational Services, Professional, Scientific & Technical Services.

Where Bachelor's Graduates from This School Work

Health Care & Social Assistance 19.2%
Educational Services 13.9%
Professional, Scientific & Technical Services 13.3%

Institution-wide industry mix for bachelor's graduates, 5 years after graduation. This is not major-specific. Source: Census PSEO Flows.

5-Year Median Salary — National Purchasing Power Equivalent

$65,152

Nominal: $75,120 in Connecticut (COL 115.3% of national avg) · 13.3% lower purchasing power

10-Year Earnings Curve

Break-Even Timeline

How long until cumulative earnings advantage exceeds total college investment (tuition + opportunity cost vs. entering workforce directly after high school).

6 years to break even
Graduation 15 years

Total Investment

$155,168

4yr tuition + 4yr opportunity cost

HS Graduate Baseline

$38,792/yr

BLS 2023 median, HS diploma

View Raw Data: Median Earnings by Year
Timeframe 25th Pct. Median (50th) 75th Pct.
1 Year After Graduation $33,449 $46,561 $58,363
5 Years After Graduation $59,105 $75,120 $95,329
10 Years After Graduation $80,729 $109,603 $157,937

Source: US Census Bureau Post-Secondary Employment Outcomes (PSEO), 2025 release. Earnings shown for Bachelor's degree graduates (all cohorts combined).

How We Calculate Purchasing Power

The median salary of $75,120 is reported by the US Census Bureau's Post-Secondary Employment Outcomes (PSEO) dataset for graduates working in CT, which has a cost-of-living index of 115.3% of the national average.

Formula: Adjusted Salary = Nominal × (1.0 ÷ COL Index)
= $75,120 × (1.0 ÷ 1.1530) = $65,152 National Average equivalent.

COL index source: BLS Regional Consumer Price Index & MIT Living Wage Project, 2023. Full methodology →

Career Verdict

Graduates from the University of Hartford's Marketing program experience a significant increase in earnings over time. The median salary one year after graduation is $46,561, which rises to $75,120 after five years and reaches $109,603 after ten years. However, considering the cost of living in Connecticut, where the cost of living index is 1.153 compared to the national average, the purchasing-power-adjusted five-year salary is approximately $65,151.78, indicating that while earnings grow, the purchasing power may be impacted by higher living costs.

The top industries for graduates include Health Care & Social Assistance (19.2%), Educational Services (13.9%), and Professional, Scientific & Technical Services (13.3%). The estimated break-even point for pursuing a degree versus a high-school-only path is approximately six years, suggesting that the investment in a marketing degree can yield a favorable return on investment over time. Overall, while the initial costs may be higher, the long-term financial benefits and diverse career opportunities present a compelling case for pursuing a marketing degree at the University of Hartford.

AI-assisted editorial analysis based on Census PSEO data. Fact-checked against source data.

Compare with Another School

See how the Marketing degree at University of Hartford stacks up against another institution side-by-side.

Data sources: US Census Bureau Post-Secondary Employment Outcomes (PSEO). Cost-of-living index: BLS Regional CPI & MIT Living Wage Project. Cost of attendance: IPEDS. For informational use only; data may be suppressed for small cohort sizes.

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