ROI Major

Marketing at Minnesota State University, Mankato

MN · Bachelor's Degree · CIP 52.14

Data: 2026 release

Executive Summary

Graduates with a Marketing degree from Minnesota State University, Mankato earn a median salary of $67,599 within five years of graduation. Adjusted for the cost of living in MN, this represents a national purchasing power equivalent of $71,837. The degree typically pays for itself in 7 years.

Quick Insights

Solid Investment

How this degree looks at a glance

A fast read on salary range, break-even speed, living-cost impact, and where bachelor's graduates from this school usually land.

Salary Ranges

Starting Range

$53,644

Typical Career

$67,599

Top Performers

$87,909

Estimated break-even: 7 years.

Debt-to-Income Check

$451

Estimated comfortable monthly loan payment

Typical monthly pay is approximately $5,633. Most students can comfortably afford about a $451 monthly loan payment with this degree.

Comparison Bench

This degree earns 1.7x more than the average US high school graduate and 0.9x more than the average college graduate.

Purchasing Power Context

A dollar in Minnesota buys what costs $0.94 nationally.

Industry Breadcrumbs

Top industries for bachelor's graduates from this school: Health Care & Social Assistance, Educational Services, Manufacturing.

Where Bachelor's Graduates from This School Work

Health Care & Social Assistance 22.7%
Educational Services 14.4%
Manufacturing 9.1%

Institution-wide industry mix for bachelor's graduates, 5 years after graduation. This is not major-specific. Source: Census PSEO Flows.

5-Year Median Salary — National Purchasing Power Equivalent

$71,837

Nominal: $67,599 in Minnesota (COL 94.1% of national avg) · 6.3% higher purchasing power

10-Year Earnings Curve

Break-Even Timeline

How long until cumulative earnings advantage exceeds total college investment (tuition + opportunity cost vs. entering workforce directly after high school).

7 years to break even
Graduation 15 years

Total Investment

$155,168

4yr tuition + 4yr opportunity cost

HS Graduate Baseline

$38,792/yr

BLS 2023 median, HS diploma

View Raw Data: Median Earnings by Year
Timeframe 25th Pct. Median (50th) 75th Pct.
1 Year After Graduation $32,857 $44,871 $55,979
5 Years After Graduation $53,644 $67,599 $87,909
10 Years After Graduation $64,057 $83,130 $116,487

Source: US Census Bureau Post-Secondary Employment Outcomes (PSEO), 2025 release. Earnings shown for Bachelor's degree graduates (all cohorts combined).

How We Calculate Purchasing Power

The median salary of $67,599 is reported by the US Census Bureau's Post-Secondary Employment Outcomes (PSEO) dataset for graduates working in MN, which has a cost-of-living index of 94.1% of the national average.

Formula: Adjusted Salary = Nominal × (1.0 ÷ COL Index)
= $67,599 × (1.0 ÷ 0.9410) = $71,837 National Average equivalent.

COL index source: BLS Regional Consumer Price Index & MIT Living Wage Project, 2023. Full methodology →

Career Verdict

Graduates from the Marketing program at Minnesota State University, Mankato experience a favorable earnings trajectory. The median earnings one year after graduation stand at $44,871, which increases to $67,599 after five years and reaches $83,130 after ten years. When adjusted for purchasing power, the five-year salary reflects a national equivalent of $71,837.41, indicating that graduates maintain a competitive financial standing relative to their peers across the country, despite Minnesota's cost of living index being slightly lower than the national average.

The top industries that Marketing graduates enter include Health Care & Social Assistance (22.7%), Educational Services (14.4%), and Manufacturing (9.1%). This diverse range of sectors suggests that graduates have various career pathways available to them. With an estimated break-even point of approximately seven years compared to a high-school-only path, the return on investment for pursuing a degree in Marketing at this institution appears to be positive, making it a viable option for students considering their future career prospects.

AI-assisted editorial analysis based on Census PSEO data. Fact-checked against source data.

Compare with Another School

See how the Marketing degree at Minnesota State University, Mankato stacks up against another institution side-by-side.

Data sources: US Census Bureau Post-Secondary Employment Outcomes (PSEO). Cost-of-living index: BLS Regional CPI & MIT Living Wage Project. Cost of attendance: IPEDS. For informational use only; data may be suppressed for small cohort sizes.

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