ROI Major

Marketing at Aurora University

IL · Bachelor's Degree · CIP 52.14

Apply Now Data: 2026 release

Executive Summary

Graduates with a Marketing degree from Aurora University earn a median salary of $69,154 within five years of graduation. Adjusted for the cost of living in IL, this represents a national purchasing power equivalent of $75,331. The degree typically pays for itself in 6.7 years.

Quick Insights

Solid Investment

How this degree looks at a glance

A fast read on salary range, break-even speed, living-cost impact, and where graduates from this school usually land.

Salary Ranges

Starting Range

$54,881

Typical Career

$69,154

Top Performers

$90,690

Estimated break-even: 6.7 years.

Debt-to-Income Check

$461

Estimated comfortable monthly loan payment

Typical monthly pay is approximately $5,763. Most students can comfortably afford about a $461 monthly loan payment with this degree.

Comparison Bench

This degree earns 1.8x more than the average US high school graduate and 0.9x more than the average college graduate.

Purchasing Power Context

A dollar in Illinois buys what costs $0.92 nationally.

Industry Breadcrumbs

Top industries for bachelor's graduates from this school: Health Care & Social Assistance, Educational Services, Finance & Insurance.

Where Bachelor's Graduates from This School Work

Health Care & Social Assistance 31.1%
Educational Services 18.8%
Finance & Insurance 6.4%

Institution-wide industry mix for graduates, 5 years after graduation. This is not major-specific. Source: Census PSEO Flows.

5-Year Median Salary — National Purchasing Power Equivalent

$75,331

Nominal: $69,154 in Illinois (COL 91.8% of national avg) · 8.9% higher purchasing power

10-Year Earnings Curve

Break-Even Timeline

How long until cumulative earnings advantage exceeds total college investment (tuition + opportunity cost vs. entering workforce directly after high school).

6.7 years to break even
Graduation 15 years

Total Investment

$155,168

4yr tuition + 4yr opportunity cost

HS Graduate Baseline

$38,792/yr

BLS 2023 median, HS diploma

View Raw Data: Median Earnings by Year
Timeframe 25th Pct. Median (50th) 75th Pct.
1 Year After Graduation $34,840 $46,359 $56,720
5 Years After Graduation $54,881 $69,154 $90,690
10 Years After Graduation $63,346 $87,772 $122,253

Source: US Census Bureau Post-Secondary Employment Outcomes (PSEO), 2025 release. Earnings shown for Bachelor's degree graduates (all cohorts combined).

How We Calculate Purchasing Power

The median salary of $69,154 is reported by the US Census Bureau's Post-Secondary Employment Outcomes (PSEO) dataset for graduates working in IL, which has a cost-of-living index of 91.8% of the national average.

Formula: Adjusted Salary = Nominal × (1.0 ÷ COL Index)
= $69,154 × (1.0 ÷ 0.9180) = $75,331 National Average equivalent.

COL index source: BLS Regional Consumer Price Index & MIT Living Wage Project, 2023. Full methodology →

Career Verdict

Graduates from Aurora University with a degree in Marketing can expect a positive earnings trajectory over time. The median earnings one year after graduation stand at $46,359, which increases to $69,154 five years later, and reaches $87,772 after ten years. When adjusted for purchasing power, the median earnings five years post-graduation equate to approximately $75,331.15 nationally, indicating that graduates maintain a competitive edge in the job market despite the cost of living in Illinois being slightly lower than the national average.

The top industries for Marketing graduates from Aurora University include Health Care & Social Assistance (31.1%), Educational Services (18.8%), and Finance & Insurance (6.4%). The estimated break-even point for graduates compared to those with only a high school diploma is approximately 6.7 years, suggesting a favorable return on investment for pursuing a degree in Marketing. Overall, the combination of solid earnings potential and diverse industry opportunities presents a compelling case for students considering this career path.

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Data sources: US Census Bureau Post-Secondary Employment Outcomes (PSEO). Cost-of-living index: BLS Regional CPI & MIT Living Wage Project. Cost of attendance: IPEDS. For informational use only; data may be suppressed for small cohort sizes.